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Outrageous! James issues a ban to AI company: demanding that he stop making pregnancy videos based on him

7:43pm, 25 July 2025Basketball

On July 25, 404 media reported that James's lawyer team has sent a ban order to an AI company, requiring it to stop making AI "pregnancy" videos based on James.

In addition, it is reported that several Instagram accounts that spread James' "spoke" videos and became popular have been banned.

Today, the development of artificial intelligence seems to be getting more and more out of control, especially AI-generated videos that feature athletes and other well-known people and make them do incredible behaviors spread on social media. Los Angeles Lakers superstar LeBron James is one of the most popular athletes in these viral AI videos.

404 media also pointed out that this may be the first known case of a well-known celebrity threatening to take legal action by using their portraits to generate AI images without consent.

This is also one of the first cases of celebrities taking legal action against AI-generated content without consent (although not explicitly involving pornography), which is becoming increasingly common on Instagram and other social media platforms.

James, who is about to be 41, has implemented a $52.6 million player option to continue playing for the Lakers. Last season, James played 70 regular season games for the Lakers, averaging 24.4 points, 7.8 rebounds and 8.2 assists per game.

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