It is revealed that the NBA Finals earns 100 million US dollars per game! Xiao Hua hopes to play a few more games, and he may face another seven-game after 9 years.
4:18am, 17 June 2025Basketball
On June 16, the NBA Finals will face G5 tomorrow, and the Thunder and Pacers are currently tied 2-2. Famous reporter Brian Windhorst reported that he can earn about $100 million per NBA Finals, and league chairman Xiao Hua certainly hopes to play 6-7 games.
This year's NBA Finals did not reach the expected height in terms of viewership. Despite the exciting game, both participating teams, the Thunder and Pacers, are relatively small markets, which directly affects the national attention and commercial value of the game. According to previous data, although the online viewing rate of this year's finals is very high, the average viewing rate of this year's finals has decreased compared with last year, which undoubtedly puts pressure on the NBA's business operations.
Brian Windhorst said: "Everyone is calculating the ratings, and that's fine, but you see, these are just two small markets, you can't break the record. This is what I often say, and I've said it for many years, but people don't seem to understand it." What Brian Windhorst said is not false. The commercial value of the NBA Finals depends to a large extent on the market influence of the participating teams. Large-market teams like the Lakers, Celtics and Warriors have a huge fan base and strong market appeal, so their games are naturally more likely to attract audiences and advertisers. In contrast, small-market teams such as the Thunder and Pacers, although they perform well at the competitive level, are difficult to compare with large-market teams in terms of commercial value.
and then Brian Windhorst continued: "The NBA is a quantity-first business, and they are interested in the number of games. Former NBA chairman Stern once famously said that the ideal matchup in the NBA Finals is the Lakers vs. the Lakers vs. the Lakers vs. the Lakers vs. the Celtics in the Finals, but if you really give Xiao Hua a choice, is it the Lakers vs. the Celtics directly sweep their opponents in the Finals, or is the Thunder ending in six or seven games against the Pacers in the Finals. There is no doubt that Xiao Hua will choose the latter because every final is valuable, including tickets and global media copyright income, etc. Once you count everything in, each game may have a profit of about $100 million, so the NBA wants them to play a few more games."
Considering that this year's finals are currently 2-2, both sides will have to play at least 6 games, it has to be said that the NBA will make a lot of money this year. Moreover, given the intensity of the two teams, it is not ruled out that the possibility of a tiebreak in this year's Finals is to be held. It should be noted that the last NBA Finals played 7 games in 2016, which has been 9 years since this year.
What do you think about the excitement of this year's finals? Welcome to give your opinions in the comment section.
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