New highlights of the sports industry in 2025, multi-dimensional improvement of the viewing experience, Migu joins hands with five major leagues to serve Chinese audiences

As the battles in the five major European leagues in the 2025/26 season are gradually ignited, a green feast across Europe has begun! After the Premier League, La Liga and Ligue 1 are the first to start the game, the Bundesliga and Serie A will also make their final appearance, triggering a football carnival this summer. As the only full-time live broadcast platform for the five major European leagues in the new season, China Mobile Migu will exclusively broadcast all the exciting events of the five major leagues, leading fans to the top football feast, witnessing every moment of passion, and using multi-dimensional services to enhance the fans' viewing experience, which is becoming a new highlight of the development of the domestic sports industry in 2025.

The suspense of the five major leagues in the new season has been escalated, and the battle for relegation is fierce. The changes in rules, star monetization, tactical competition and other highlights have all "full" the audience's expectations. Under the attention of global fans, the opening match of the Bundesliga is about to usher in a focus match. Bayern Munich will play against Leipzig at home at 2:30 am on August 23; Serie A will start the new season at 0:30 am on August 24, with Naples vs. Sassuolo, and Genoa and Lecce will also start at the same time. In the Premier League, the first round of fierce battle just ended, and the second round ushered in a strong dialogue between Manchester City and Tottenham Hotspur. The focus match will start at 19:30 Golden Time on August 23; La Liga double Barcelona and Madrid will also challenge Levante and Oviedo away in the early morning of August 24 and 25 respectively to continue their championship journey.

In order to satisfy the enthusiasm of fans to watch the game, China Mobile Migu, as a live broadcast platform for the five major European leagues in the new season, will not only present all exciting events in the Premier League, La Liga, Ligue 1, Bundesliga and Serie A, but will also bring luxurious commentary lineups, exciting homemade content, AI black technology to "immerse" the football feast from multiple angles, and will also comprehensively improve the user's community experience, strengthen the "home team" label operation, and let fans go from "participants" to "participants", and gather emotional resonance in the in-depth experience. This summer, lock in Migu Video, Mivisual, and mobile HD, and go to every love and enjoy the football carnival!